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Our Commitments

An Open Letter to School Boards Who Are Committed To Enabling All of Their Students to Thrive in the 21st Century


We are passionate about empowering all students with access to 21st Century Skills. We strive to include all of the experiences of the diverse group of students we serve across the country.

In our large selection of lessons, students can learn about themselves, our community’s history, and the other members of our citizenry who have different experiences than their own. America is uniquely positioned to acknowledge and enjoy the contributions of people from across the entire world, which is what makes us who we are.

We are proud to support superintendents and education leaders who are leading the next generation of students in developing the skills to be career, college, and civic ready as well as more ready to thrive in their personal lives through effective communication.

To achieve this goal:

  • We teach students how to think critically, not what to think, ensuring that all students are able to consume complex information, think about it critically, and express their point of view effectively through the CERCA Framework.
  • We support the creation of safe spaces in classrooms where all students can share empathetic and respectful dialogue with each other and learn to value other perspectives and experiences, including those who disagree with us. We believe that engaging in civic dialogue is part of career and college readiness and that understanding the experiences of others will lead to a more compassionate community, in which we would all prefer to live. 
  • We publish the highest quality inclusive curriculum to ensure the predictable student growth results remain our focus: See our results here! 
  • Our curriculum does not require that certain lessons are covered in order for students to achieve those results. Our partners can simply implement 7-10 units of study to achieve those results, including units that districts can custom create within our platform. 
  • Our partners are the most knowledgeable and well-positioned to make decisions about their local contexts - we suggest districts curate the content that best meets the needs of their students from our large selection of lessons. We will continue to provide a large selection of curriculum that allows districts to choose those lessons that best meet the literacy needs of their students. 
  • We work with districts to create new materials when necessary. 
  • Districts are responsible for determining which of those materials teachers use and can work with ThinkCERCA’s team to customize access. 
  • We support and protect all students and educators with the instructional integrity of our curriculum, which is based on learning sciences, including providing evidence-based approaches to teaching history and fostering engagement in multiple perspectives. 
  • We provide support for teams as they engage in professional learning that enables districts to empower students to grow their literacy skills and engage in active citizenship. 
  • We provide support for leaders and school boards who would like to learn more about the impact of inclusive curriculum on preparing our students for global citizenship, especially in communities that are struggling with these conversations. 

Through a more educated citizenry that is well-equipped to put themselves in the shoes of their neighbors, we will strengthen our democracy and economy in the 21st Century, so all students in our communities have a chance to prosper and drive prosperity for everyone else in their community too.

As one student in San Diego put it, “I want to see my culture and history represented in the curriculum because it’s important not only for me to learn about my history but for others as well.” San Diego Office of Education, “Equity Blueprint for Action”

Please reach out to learn more about how we can work with you to bring members of your community together to understand the value of critical thinking and excellence in literacy.

Best regards,

Eileen Murphy 

Founder and CEO of ThinkCERCA

Anti-Racism - BLM

Where we are going.

While ThinkCERCA is enraged by the murder of George Floyd, we are ashamed that it took yet another death of a Black man at the hands of the police for active anti-racism work to permeate our organization. In response, ThinkCERCA has prioritized courageous conversations amongst members of our team to better understand the work that needs to be done.

As a literacy resource that helps students to become strong critical thinkers, we hold onto the belief that courageous and critical thinking is a necessary tool for students to enact change in their communities. This is the foundation of our anti-racism work. 

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Our Objectives

ThinkCERCA began this work by developing a new vision that acknowledges our aim to be anti-racist. We segmented this vision into two objectives:

  1. Curriculum & Instruction
  2. Organizational Culture & Practices

Learn more about our vision and objectives here

These objectives are the product of many challenging conversations between members of the ThinkCERCA team. We understand that these efforts are ongoing and subject to evolve. If you would like to be a part of these efforts as an educator, a partner, or a family member, click the link below to fill out our Anti-Racism Community Input Form. 


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Anti-Racism Community Input Form

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Black Lives Matter | ThinkCERCA Writing Modules

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